The Smart Way to Use Links in your Site
Create a useful links page for your readers
Take the opportunity to gather and organize useful links for your readers, to let them research your subject further.
It is an "old" tradition on the web to show that a site is part of a greater whole. Visitors to your site may find this a good reason to add your site to their bookmarks.
Creating a links page for your site is also appreciated by search engines
Links can also be added to your other pages for equal effect
What kinds of pages or websites should I link to?
Always link to a page which has relevant content on the topic you are currently discussing. Link to another page on your own site if possible.
Link to an external site when you want to offer your reader the chance to learn background or related information to your topic from an authoritative source like Wikipedia.
Should I add links to every page?